Common Photography Curation Mistakes To Avoid
Photography is a rapidly changing field. With technologies becoming more advanced, more professionals are posting their portfolios online. The logic is simple as it is effective: there is a higher chance of receiving opportunities if one’s portfolio is curated properly. Even hardened professionals can make mistakes, and below are some of the more commonly made ones so that newbies can avoid unnecessary setbacks.
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Having no concept: Your portfolio should ideally be the best shots you’ve ever taken. In an interest to show your versatility, you may be tempted to include everything in the portfolio. This is a mistake. Potential clients will often get overwhelmed with information. Moreover, placing too many images -- especially if these are of various themes -- will point to the photographer’s (potential) indecisiveness. As much as possible, keep portfolios tight, with a single concept and with only a few images.
Users are shown an entire gallery immediately: It has to be emphasized again that most portfolios are available online. That said, accessing them should be easy and fast. Potential clients will get irritated if they are shown an entire gallery before showing a teaser image. This is because the sheer volume of files will make it difficult and longer to load. On the same note, photographers should take special care to ensure that their online gallery is compatible on most mobile phones. Research suggests that most people access information on their smartphones, and a portfolio that looks disastrous on the phone can deter clients.
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You overpromise: Self-marketing is a good thing, and a healthy level of pride is to be expected in the best photographers. Yet, novices should be very careful in creating an illusion bigger than they actually are. Remember that it is easy for fakers to be exposed in this industry; the work speaks for itself. Thus, portfolios should limit in self-selling and just feature the images.
Having a great website is essential to maintaining an excellent photography career. Photographers should also take the time to curate their portfolios properly so they do not lack business opportunities.
Radha C. Singh is a photography enthusiast based in NJ. For more photography tips, follow Radha on Facebook.
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